5 Ways the Media Industry is Leveraging Out-of-Home Media

Out-of-Home advertising today is a diverse mix of billboards, street furniture, transit, and place-based media and when you think of digitally native companies advertising to their customers, Out-of-Home media is not the first thing that springs to mind. Yet companies continue to invest in Out-of-Home advertising as one of the last true mass-market mediums.  Take […]

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Stagecoach & Arriva Launch New 24 Hour Liverpool Bus Service

Out of Home International, part of Media Agency Group, has launched a traditional out of home advertising campaign with leading bus operators Stagecoach and Arriva to promote new 24 hour bus routes in Liverpool. A range of six sheet advertisements and phone box outdoor ads will be on display around Liverpool in the coming months, […]

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Comic Con Comes to Liverpool in New MCM Expo

MCM Expo Group is preparing for this weekend’s Comic Con Liverpool event with a fantastic out of home advertising campaign planned by Media Agency Group. A range of outdoor formats are promoting the pop culture event across the city ahead of its Saturday 12 March opening at Exhibition Centre Liverpool. Out of Home International, part […]

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First Direct Launches Scotland Recruitment Push

Out of Home International is working with Britain’s “most recommended bank,” First Direct, on a new recruitment campaign for Customer Service Representative vacancies at its branch in Hamilton, Scotland. Impressive 48 sheet billboards are targeting those in Hamilton and its surrounding areas, with several advertisements highlighting the benefits and job satisfaction currently being offered by […]

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