Uncategorised - Out of Home International

The Rise of Korean Skincare: Skin Cupid’s London Launch Lights Up the City with OOH Advertising

Korean skincare continues to thrive in the UK, and Skin Cupid’s new London flagship captured the spotlight with a striking OOH campaign by Out Of Home International across London Underground posters and wrapped taxis.

What’s the Difference Between 3D and Anamorphic Billboards?

Discover how 3D and anamorphic billboards differ, how each creates immersive experiences, and why both are redefining the future of outdoor advertising.

Brands Most Visible in UK OOH Advertising and Why They Choose to Stay in the Spotlight

Discover why leading brands like Coca Cola, Netflix and Louis Vuitton continue to invest heavily in UK out of home advertising and stay top of mind.

Seasonal Campaigns for Shopping Centres

Discover how Christmas advertising turns festive footfall into brand opportunity through creative out-of-home campaigns that drive engagement and sales in shopping centres

How NGOs and CSR Campaigns Can Use OOH Advertising Effectively

Learn how NGOs and Corporate Social Responsibility (CSR) initiatives can use Out of Home (OOH) advertising formats to inspire communities, raise awareness, and drive social impact.

The Psychology Behind Effective Outdoor Advertising

Outdoor advertising works best when it taps into human psychology. From attention and memory to emotion and context, discover the key principles that make OOH campaigns impactful in the UK and globally.

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