Billboard Formats & Media – Out of Home International

One of the largest traditional sectors of Outdoor is billboard advertising, with 48 sheets being the most popular. Many companies also use 96 sheets to provide greater impact at premium sites, most of which are target in densely populated catchment areas.

48 sheets

The largest billboard format situated in premium locations with high VAC. “Visibility adjusted contact”. It comes in a variety of options ranging from, traditional, HD, backlit and digital 48 sheets.

Dimensions

3048 mm x 6096 mm

3.048 m x 6.096 m

10 ft x 20 ft

96 sheets

The most popular of large format billboard advertising, allows you to reach your audience on a local, regional

or national level. It comes in a variety of options ranging from, traditional, HD, backlit and digital 96 sheets.

Dimensions

3000 mm x 12000 mm

3 m x 12 m

9.842 ft x 39.37 ft

6 Sheet

The largest portrait outdoor format situated in key locations giving you premium opportunity to showcase your creative. the 6 sheet also comes in, HD, backlit and digital.

Dimensions

1800 mm x 1200 mm

1.8 m x 1.2 m

5.905 ft x 3.937 ft

Landmark

Unique premium formats throughout the UK. Target commuters on main arterial routes in and out of London with massive traffic flow at each site.

3D builds

Literally reach your audience with these 3D billboards individually built for your campaign.

Special build

Go beyond the traditional poster and bring your advertising to life.

There are some excellent landmark sites available which have been selected due to their key locations. A great example of this would be sites located on the M4, the main route from Heathrow into the city. This is excellent for targeting both business and tourist clients. Billboards are definitely one of the most popular Out of Home advertising.