Uncategorised - Out of Home International

The Wall at Westfield London: A Landmark Advertising Format for Brands

The Wall at Westfield London is one of the city’s most impactful large format OOH advertising sites, combining scale, location and premium audiences.

IKEA Hides Prices in New OOH Campaign to Spotlight Product Craft

IKEA’s latest out of home campaign removes price entirely, shifting focus to materials and craftsmanship in a confident reframe of value advertising.

Weetabix Launches Playful New OOH Campaign

Weetabix returns to London’s streets with a smart, culturally fluent OOH campaign built around everyday moments.

How Special Calendar Dates Can Be Your Perfect Excuse to Advertise

Special calendar dates give brands a timely reason to advertise. This guide explains how moments like Valentine’s Day and major UK events can shape stronger out of home advertising campaigns that feel relevant and commercially effective.

Dreamies Billboard Campaign That Grabbed Everyone’s Attention

The Dreamies billboard campaign turned everyday London streets into talking points by placing 3D cats directly onto billboards. This article explores the creative idea, locations and what brands can learn from this standout out of home execution.

UK 2026 Events Guide: Prime Opportunities for Advertising

Discover Britain’s top 2026 events and where to place ads for maximum visibility.

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