Expose your brand to the city of Birmingham with Out of Home International, across large-format digital site The Arch. Located along the M5 motorway, the 96 sheet outdoor screen presents a powerful platform to showcase campaigns amongst an influential urban audience.
The double-sided digital screen sits between junctions 1 and 2 of the M5, targeting a high footfall of commuters and visitors, offering impacts of over 2.1 million per fortnight. The site offers a creative solution for captivating a target demographic, placed across a chief transport corridor with high visibility to a significant audience.
The illuminated screens allow artwork to be projected in this significant outdoor location, day or night and in any weather conditions. A primary site for an assortment of campaigns, The Arch allows brands to engage with an audience across a chief arterial route into the UK’s second largest city.
The Arch gives advertisers the chance to reach a 47% ABC1 demographic, spread evenly between male and female audiences, with almost 80% of onlookers within the 16 – 55 age bracket.
Advertising on The Arch provides the perfect format for clients looking to generate high-impact expose for their brand. Call us on 0845 120 2470 for your free advertising campaign plan.